롯데쇼핑 shares fell to 12MF PER 6.4x amid slowing second-half earnings momentum and market supply-demand instability, and the analyst maintains a low-point buying stance with a 12만원 target price and '매수' rating.

A commitment by 하나증권 유통/화장품 박종대. Statements are as reported by the cited publishers — not verified by DecisionGateway.

실적 턴어라운드 국면에도 불구, i) 하반기 실적 모멘텀 둔화 ii) 전체 주식 시장 수급 불안으로 롯데쇼핑 주가 12MF PER 6.4배까지 하락